ZUMinternet (CEO Lee Sung-hyun) announced on the 10th that it was designated as an innovative financial service by the Financial Services Commission on the 9th, making it possible to provide ‘Savings Product Comparison and Recommendation Services’. This designation as an innovative financial service is the fruit of ZUMinternet's efforts to strengthen its fintech business since last year.

With ZUMinternet being designated as an innovative financial service, financial consumers will be able to compare a variety of savings products at once on platforms provided by ZUMinternet, such as ZUMinvest, and select financial products that are favorable to their conditions.

ZUMinternet plans to actively utilize its owned technologies such as 'AI,' 'Deep Learning,' and 'Big Data Processing' to provide personalized financial product comparison and recommendation services based on 'Platform Usage Behavior,' 'User Basic Information,' and 'Financial Situation' in the future.

Accordingly, financial consumers who have had difficulty exploring savings products from commercial banks and savings banks will be able to create an investment environment that allows them to find financial products suitable for them easily and conveniently through the services to be provided by ZUMinternet in the future, according to the company.

ZUMinternet CEO Lee Sung-hyun said, "With the designation of innovative financial services, ZUMinternet has gained momentum in the innovation of financial information platforms that it has been promoting," and added, "We will focus on expanding innovative financial services for user convenience in the future."